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Using Big Data to Model Time-Varying Effects for Marketing Resource (Re)Allocation

Author: Alok R. Saboo, V. Kumar, and Insu Park

Year: 2016 / Volume: 40 / Issue: 4

$15.00
The Influence of Query Interface Design on Decision-Making Performance

Author: Cheri Speier and Michael G. Morris

Year: 2003 / Volume: 27 / Issue: 3

$15.00
Information Technology and Pricing Decisions: Price Adjustments in Online Computer Markets

Author: Wonseok Oh and Henry C. Lucas, Jr.

Year: 2006 / Volume: 30 / Issue: 3

$15.00
Competitive Bundling in Information Markets: A Seller-Side Analysis

Author: Srinivasan Raghunathan and Sumit Sarkar

Year: 2016 / Volume: 40 / Issue: 1

$15.00
Uses and Consequences of Electronic Markets: An Empirical Investigation in the Aircraft Parts Industry

Author: Vivek Choudhury, Kathleen S. Hartzel, and Benn R. Konsynski

Year: 1998 / Volume: 22 / Issue: 4

$15.00
Inducing Sensitivity to Deception in Order to Improve Decision Making Performance: A Field Study

Author: David P. Biros, Joey F. George, and Robert W.Zmud

Year: 2002 / Volume: 26 / Issue: 2

$15.00
*SIM Paper Competition:* Competing Through EDI at Brun Passot: Achievements in France and Ambitions for the Single European Market

Author: Tawfik Jelassi and Olivier Figon

Year: 1994 / Volume: 18 / Issue: 4

$15.00
User Heterogeneity and its Impact on Electronic Auction Market Design: An Empirical Exploration

Author: Ravi Bapna, Paulo Goes, Alok Gupta, and Yiwei Jin

Year: 2004 / Volume: 28 / Issue: 1

$15.00
The Marriage of Retail Marketing and Information Systems Technology: The Zellers Club Z Experience

Author: Kenneth R. Wrightman

Year: 1990 / Volume: 14 / Issue: 4

$15.00
Marketing and MIS During Times of Resource Scarcity

Author: Raymond McLeod, Jr., and William L. Fuerst

Year: 1982 / Volume: 6 / Issue: 3

$15.00